Archive for August, 2010

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Blenheim Ginger Ale beats the heat

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29 Aug
2010

hot_pepperIt’s the dog days of summer here in Hamer, SC, the home of Good Ole’ Blenheim Ginger Ale, and it’s hotter than blue blazes around here. We even saw Pedro from South of the Border sweating! We know from our last post what a cool refreshing treat Blenheim Ginger Ale can be in the summer time. This time, we head in the opposite direction to show you how to beat the heat with the heat.

On hot days, we often think of cool and refreshing foods like ice cream, cold sodas and watermelon. But in many of the world’s hottest regions, the food itself is fiery like Good Ole’ Blenheim #3. Consider Indian curry, spicy Thai soup, or Jamaican jerk sauce. These places are where hot chile peppers grow, so they know about heat. They eat super spicy foods all summer long, as well as in the winter. Ever wonder why? Well now you know.

The reason for this comes from a thing called “gustatory facial sweating”. Those are some pretty big words, but we have an expert to explain it to us. Luke LaBorde, a professor of food science at Penn State University explains that this happens when we eat a spicy food, or drink a fiery Blenheim Ginger Ale. The spicy heat of the food causes a person’s face to sweat. The sweat is then evaporated from the skin, which has a cooling effect.

There are other more involved explanations involving digestion, blood flow and such which are way above our pay grade. But take our word for it, some very smart doctors and food scientists have it all worked out. We like to concentrate on the flavor part of the equation. That’s why we take the time to brew Blenheim Ginger Ale in small batches from our secret recipe that has been perfected over the course of our 100+ years.

Until next time, take it easy out there, keep plenty of ice cold Blenheim Ginger Ale around, and drink the heat to beat the heat. As always you can check the Blenheim Store Locator to find it near you. You can always find it in stock at the shops on the South of the Border Tourist Complex grounds, and be sure to check out their new Reptile Lagoon attraction.

Our Official Facebook page and Twitter feed will keep you up to date on the latest info and news about Good Ole’ Blenheim Ginger Ale.

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