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Archive for the ‘News & Press’ Category
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Wow, Blenheim Ginger Ale Fans! That’s all we can say about the tremendous response we have been getting to last months online store opening. Thank you so much for all the messages and orders. We made the store available around 3:00am Eastern Time and by 6:00am we had our first order. A night owl from California grabbed up the first factory direct shipment of spicy Blenheim Ginger Ale bottles.
From then on, the orders for Old #3 Hot, #5 Not as Hot and #9 Diet have been coming in steady and strong. A test email newsletter went out to 10% of our email subscribers. About 60% of you opened and read our letter, over 3 times the national average. To read more about the online store, be sure to check out last month’s blog for the full story. And please realize we are a small boutique family run ginger ale company. We don’t crank out thousands of bottles every day, but rest assured you get the best quality ginger ale on the market. Besides, if you want it quick but bland you wouldn’t be looking for Blenheim Ginger Ale anyway right?
We always love to hear feedback from our fans and customers. It doesn’t matter if it’s just a quick hello, a new recipe idea or long love letter about your passion for Blenheim. We welcome them all. One of our biggest requests has been for more products featuring the Blenheim Ginger Ale name and logo. We have a few things in the works and hope to announce them very soon. Make sure you stay turned to the blog through our RSS feed, follow us on Twitter and join our Facebook page for all the latest developments on Good Ole Blenheim Ginger Ale.
Blenheim Bottlers is happy to announce our online store is ready and waiting to begin shipping Good Ole Blenheim Ginger Ale. The Old Fashioned Ginger Ale that started in the 20th Century now moves into the 21st Century. Back in 1903 when Blenheim Ginger began being bottled, no one could have imagined a time when it would be available to every home in America.
Well, it only took us 100 years to be able to do it, but we are ready to roll. Now you can enjoy spicy hot Blenheim Ginger Ale in your home anywhere you live. No more searching far and wide for the rare bottles of Blenheim Ginger Ale you crave, because now we can deliver it right to your doorstep. Whether it’s the ginger smashed Old #3 Hot, the powerful #5 Regular or our dynamite Diet #9, you can now have your fridge stocked full all the time.
Now you can have Oldtimey Blenheim Ginger Ale delivered in a completely New School way by placing your order with our online store. We are ready to begin taking orders immediately and start shipping them by the case right to your home. The price for each case of 4 6-packs of 12oz. glass bottles is only $24, and shipping varies by location. So that’s only $1 per bottle for the sweet, hot, fireball flavor of a bottle of Blenheim Ginger Ale. No more paying high prices from other websites or resellers. You can now get Blenheim direct and fresh from the factory to your fridge. The milkman used to deliver to your door, now Blenheim Ginger Ale has taken over that job!
Follow Blenheim Ginger Ale on Twitter, @goodoleblenheim, and connect with the official Facebook page for updates, info and news about Good Ole Blenheim Ginger Ale.
We’re back again this month with another delicious recipe or two using Good Ole Blenheim Ginger Ale, brewed and bottled on the grounds of the world famous tourist attraction South of the Border in Dillon, South Carolina. Our old fashioned ginger ale is the perfect complement for a variety of adult beverages, and today we have a recipe for the Light ‘n’ Stormy, a version of the traditional Dark ‘n’ Stormy highball.
First, let’s begin with the origins of the Dark ‘n’ Stormy. It’s a popular mixed drink in many of the former British Colonies and Caribbean Islands, and it’s traditionally been a mixture of ginger beer and dark rum. The smoky and sweet molasses notes of the dark rum make an excellent combination with spicy heat of the ginger beer. It’s so well-liked in Bermuda, it’s been dubbed the “National Drink” and its recipe has even been trademarked by rum producer and bottler Gosling’s Brothers Limited. Whether that’s even possible with a drink recipe is debatable, but it’s a suitable place to begin our quest for a Dark ‘n’ Stormy recipe. Gosling’s formula calls for 2 oz of Goslings Black Seal Rum in a glass of ice, then enough Goslings Ginger Beer to fill the glass, and a slice of lemon or lime to top it off as a garnish. There are myriad versions with different flavored rums and other ginger drinks, but that’s the official trademarked recipe and it sure sounds good to us after a hot day in the South Carolina sun.
The overwhelming popularity of Blenheim Ginger Ale among the hip and trendy mixologists in America has lead to some new versions of the Dark ‘n’ Stormy made with Blenheim Old #3 Hot, that’s the one with the red cap, in place of the ginger beer. The good folks over at 10 Cane Rum, who produce very high quality premium golden rum, have come up with a version that they call the Light ‘n’ Stormy. Here is their recipe:
- 1½ oz 10 Cane Rum
- 1½ oz Fresh Squeezed Lime Juice (Approx. 1 Lime)
- 6-8 oz Blenheim’s Pink Cap Ginger Ale (Blenheim Old #3)
- Garnish: Lime Wedge
- Fill a highball glass 3/4 with ice. Combine all ingredients and stir. Garnish with a lime wedge.
Blenheim Ginger Ale isn’t just South Carolina’s favorite soft drink; its popularity extends all the way to the Left Coast where the exceedingly knowledgeable wine editor Jon Bonne of the San Francisco Chronicle came up with a fancy, but yummy sounding, cocktail using Blenheim Old #3. It is another variation on the Dark ‘n’ Stormy that he has renamed the Last of Our Sea Sorrow, which is a quote from a Shakespeare play. We’ll have to take his word on that one because we don’t know much Shakespeare, but we sure do recognize the makings of a fine cocktail when we read it:
- 2 ounces Ron Pampero Aniversario or other dark, aged rum
- 1/2 ounce Domaine de Canton ginger liqueur
- 1/4 ounce lime juice
- 4 oz Blenheim Ginger Ale (hot, preferably)
- 1 slice lime for garnish (optional)
Mix rum, Canton and lime juice in a cocktail shaker. Add ice and shake vigorously for 10-15 seconds. Either strain over fresh ice cubes into a highball glass and top with ginger ale, or strain into a small goblet and add chilled ginger ale. Garnish with lime.
We hope these fine cocktails and highballs made with Old Timey Blenheim Ginger Ale will enhance your fanatical love and devotion to our products. We would love to hear your favorite uses of Good Ole Blenheim around your kitchen or bar to include in upcoming posts. Thanks so much for all the emails we have received so far and we are working very hard to update our supplier list, develop an ecommerce system, and get Blenheim Ginger Ale into the hands of everyone who craves our fine South Carolina soft drink.
Penn Jillette is a fan of Blenheim Ginger Ale and wore a Blenheim shirt on the cover of Wired Magazine.
Text from Penn Jillette during Wired Magazine interview:
A few weeks later, I drop by Penn’s apartment to hear him rant. I figured ranting – really showing passion about certain topics – is the blood test of the truly wired. I find Penn going through his e-mail at his desk, sipping a Blenheim Ginger Ale, from Blenheim, South Carolina – his new cult-fave drink – and Colin is hovering around, fetching him stuff. The Voice Organizer is recharging in its holster. And Penn pauses, his eyes gleaming, his hair electrocharged, his heart pounding, and Blenheim Ginger Ale coursing through his veins. Penn says: “I have nothing to say about her.” Clearly, even Penn Jillette has his limits.
By Joshua Quittner
© 1994-2003 Wired Digital, Inc.
Sips; A Southern Ginger Ale With Sting in Its Tail
By WILLIAM GRIMES
Published: Wednesday, February 25, 1998
THE first swallow brings on a four-sneeze fit. The second one clears out the sinuses and leaves the tongue and throat throbbing with prickly heat. John T. Edge, a food scholar with the Center for the Study of Southern Culture at the University of Mississippi,has compared it to ”a slap in the face from a spurned lover.” Blenheim Ginger Ale, the sweet-hot pride of South Carolina, pulls no punches, and its feisty approach has propelled it from modest regional fame to cult status.
The beverage was created in the 1890′s by a doctor named May in Blenheim, S.C., who added Jamaica ginger and sugar to the local spring water and dispensed it as a tonic for dyspepsia. In 1903, Dr. May and a partner created the Blenheim Bottling Company, which chugged along until 1993, when it was acquired by the company that owns the South of the Border amusement complex. In addition to moving the bottling plant to the amusement park, the new owners developed a milder formula, known as No. 5, which is a shade lighter than the original and has a brass-colored bottle cap rather than a raspberry one.
Pour Blenheim’s over ice, which helps cut the sweetness, or use it to kick-start a couple of cocktails. Mixed with Gosling’s Black Seal rum and a wedge of lime, it makes a wicked Dark and Stormy, and just a few ounces of Blenheim’s does wonders for a cheap bourbon. WILLIAM GRIMES
